Patient Advocacy Without the Call Center

Florida Patient Advocates, Covered by Medicare

One dedicated advocate for the bills, appeals, appointments, and paperwork. Fully virtual, serving all 67 Florida counties, usually at $0 with Medicare.

Or call (646) 904-4027. We confirm your coverage before your first session.

Cities we serve

Florida Cities We Serve

The state's major metros and regional senior anchors, 67 cities from the Panhandle to the Keys, served virtually by the same advocates. Prefer the raw data? See Florida Medicare by the numbers.

Am I covered?

How Medicare Pays for Your Advocate in Florida

Original Medicare

Since January 2024, Medicare covers professional healthcare navigation (Principal Illness Navigation and Community Health Integration). Part B pays about 80%; a Medigap plan typically covers the rest, so most members pay $0.

Medicare Advantage

A majority of Florida's Medicare beneficiaries, 56.7% in 2025, are enrolled in a Medicare Advantage plan rather than Original Medicare. Acceptance varies plan by plan. Tell us which plan you have and we confirm what it covers before any work begins. No surprise bills, ever.

Not sure what you have?

That is a normal place to start. Read your red-white-and-blue card to us over the phone and we will explain your coverage in plain English, whether or not you sign up.

Florida is different

Four Florida Rules and Programs Worth Knowing

Medicare is federal, but the rules and assistance programs around it change at the state line. These four are specific to Florida, and your advocate works with them every week.

Medigap: one window at 65, plus a real under-65 right

Your six-month Medigap Open Enrollment Period begins the first month you are both 65 or older and enrolled in Part B, and it does not repeat. Florida has no birthday rule and no year-round switching, so miss that window and insurers can medically underwrite you. But Florida does something many states do not: state law (Fla. Stat. 627.6741) requires every insurer that sells a Medicare Supplement in Florida to offer a policy to beneficiaries under 65 who qualify through disability or end-stage renal disease, with their own six-month guaranteed-issue window. Premiums for under-65 buyers can run higher, and drop to the standard age-65 rate once they turn 65. Timing and plan choice are the whole game, which is exactly where an advocate earns their keep.

SHINE: free state Medicare counseling in all 67 counties

Florida's State Health Insurance Assistance Program is SHINE, Serving Health Insurance Needs of Elders, run by the Florida Department of Elder Affairs since 1993 with trained, commission-free volunteers hosted by 11 Area Agencies on Aging across all 67 counties. Statewide Elder Helpline: 1-800-963-5337; online at floridashine.org. Counselors sign a code of conduct that bars them from selling anything. Great for one-off enrollment questions; we point our own members there during Open Enrollment.

Extra Help and the Medicare Savings Programs

Many Floridians qualify for federal Extra Help (the Part D Low-Income Subsidy) and for the Medicare Savings Programs, which Florida Medicaid runs as QMB, SLMB, and QI to help cover Part B premiums and cost-sharing. Apply through the Florida Department of Children and Families using ACCESS Florida (myflfamilies.com/access). Unlike some states, Florida has not expanded Medicaid, so the income limits are strict and worth checking carefully. Screening for every one of these is standard advocate work, and most eligible seniors never claim them.

SMMC Long-Term Care and PACE (Medicaid)

Florida's Medicaid alternatives to a nursing facility are the Statewide Medicaid Managed Care Long-Term Care (SMMC LTC) program, whose Participant Direction Option lets you direct your own care and hire providers you choose, and in Florida a spouse or other family member can be paid when the plan approves the arrangement, and PACE (Programs of All-Inclusive Care for the Elderly), which bundles Medicare and Medicaid for dual-eligible adults 55 and older near a provider site such as Miami, Tampa, or Orlando. A separate program, Consumer Directed Care Plus (CDC+), runs through the Agency for Persons with Disabilities for developmental-disability waiver participants. These are Medicaid programs; for dual-eligible families we handle the Medicare side while you run the caregiving.

Go deeper

Medicare Help in Florida: SHINE, CDC+, and Elder Care Programs

The full, sourced guide to the Florida rules and programs your advocate works with.

How we work

Three Commitments, Kept in Writing

One Advocate, For Life

You are matched with one dedicated advocate and get their direct phone, email, and text. No call queue, no starting over. Even months after your case wraps up, the same person picks up.

AI-Supported, Human-Delivered

Behind your advocate, AI tools surface the Florida programs and benefits you actually qualify for, from the Medicare Savings Programs to county services, so answers come faster. A human stays in the loop on every case.

The 7-Day / 30-Day Cadence

While your case is active you hear from your advocate every 7 days. After it is resolved, they still check in every month. You are never left wondering what is happening.

From the Understood Care Blog

From the Panhandle to the Keys

One Advocate for All 67 Counties

About 5.2 million Floridians are on Medicare, one of the largest Medicare populations in the country, and the system is not getting simpler. Wherever you live in the state, your advocate is a phone call away, and the first conversation costs nothing.

Understood Care advocate support Understood Care advocate support

Florida Questions, Answered

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Yes. Since January 2024, Medicare pays for professional healthcare navigation through Principal Illness Navigation and Community Health Integration services. Medicare Part B covers about 80% of the cost, and a supplemental (Medigap) plan typically covers the rest, so most Florida members pay $0. We confirm exactly what your coverage looks like before your first session, and there are no surprise bills.

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Yes, all 67 counties. The service is fully virtual, delivered by phone, video, and secure messaging, so it works the same in Miami, Jacksonville, Tampa, Orlando, Fort Lauderdale, Fort Myers, Sarasota, The Villages, Pensacola, and every county in between. There is no office to travel to.

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Advocates work virtually and are matched to you, not to a zip code. What matters is that your advocate is the same person every time (One Advocate, For Life), knows Florida's programs like SHINE, the Medicare Savings Programs, the Statewide Medicaid Managed Care Long-Term Care waiver, and PACE, and gives you their direct phone, email, and text, so you never start over with a stranger in a call queue.

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Not on your own timeline. Your one guaranteed six-month Medigap Open Enrollment Period begins the first month you are both 65 or older and enrolled in Part B, and it does not repeat. Florida has no birthday rule and no year-round switching window, so after that window insurers can medically underwrite you. Where Florida goes beyond the federal floor is for people who came onto Medicare early: state law (Fla. Stat. 627.6741) requires every insurer that sells Medigap in Florida to offer a policy to beneficiaries under 65 who qualify through disability or end-stage renal disease, with a six-month guaranteed-issue window of their own. Because everything here turns on timing, this is exactly where an advocate helps.

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Those are Florida Medicaid programs. The Statewide Medicaid Managed Care Long-Term Care program has a Participant Direction Option (PDO) that lets you direct your own care and hire providers you choose, and in Florida a spouse or other family member can be paid through it when the plan approves the arrangement. PACE bundles Medicare and Medicaid care for dual-eligible adults 55 and older near a provider site. Our advocacy is billed through Medicare, so we focus on the Medicare side: bills, appeals, appointments, coverage questions. For dual-eligible families that split works well: you manage the waiver caregiving, and your parent's advocate handles the Medicare paperwork.

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SHINE, Serving Health Insurance Needs of Elders (1-800-963-5337), is Florida's free Medicare counseling service, run by the Florida Department of Elder Affairs with trained, commission-free volunteers hosted by 11 Area Agencies on Aging across all 67 counties, and it is excellent for one-off questions. Understood Care is different: a dedicated advocate who does the work itself, makes the calls, files the appeals, untangles the bills, and stays with you month after month, covered by Medicare. The two are complementary, and we often point our own members to SHINE counselors for enrollment-season plan comparisons.

Program facts on this page were last verified on 2026-07-31 against: Florida SHINE (Department of Elder Affairs), Fla. Stat. 627.6741 (Medigap under-65 open enrollment), Florida DCF / ACCESS (Medicare Savings Programs), AHCA (Statewide Medicaid Managed Care Long-Term Care), AHCA (PACE), and CMS (2024 Physician Fee Schedule: navigation services). Beneficiary counts come from the CMS Medicare Monthly Enrollment file (2025). Understood Care is an independent private advocacy service and is not affiliated with any government agency, the Florida Department of Elder Affairs, or SHINE.